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The Bank of England has painted a gloomy picture of a weakening UK economy https://ift.tt/ZUgNl6R

Methods of estimating so-called R-star are in the spotlight — unfortunately, none are good https://ift.tt/BR5nMxQ

The very opposite of a recession https://ift.tt/zJIbmUT

Unreliable data on the state of the jobs market gives the Bank of England a headache https://ift.tt/R7NAIlx

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Fund would get exclusive access to market-moving stories before they are published https://ift.tt/8iSdDLx

Dozens of military vehicles advance into territory already pitted with craters from bombardments https://ift.tt/MpXBIfu

We don’t just do social media experiments to kill time over here at Hootsuite HQ: we do them to serve the people . So when one of our readers asks us to figure out how many hashtags to use for Reels, we get to work . Reels continue to be one of Instagram’s top-performing formats … but there’s no harm in getting a little hashtag help to reach even further, right? The question, though, is how many tags are actually helpful? While it’s possible to add up to 30 tags in your Instagram Reels caption, more isn’t always more. As we’ve discovered through rigorous abuse of my Instagram account, three to five hashtags is the sweet spot for Instagram posts. Will the same be true for Reels? As always, there’s only one way to find out: submitting my Instagram followers to a barrage of hashtag-based tests. But in my defence, that barrage of hashtag-based tests will probably involve videos of pancakes. So. Craft perfect posts in seconds OwlyWriter AI instantly generates captions and conte...

Leading European capitals dismissed the idea that has been repeatedly rejected by Cairo as unrealistic https://ift.tt/IDLUGcM

Market Questions is the FT’s guide to the week ahead https://ift.tt/gDQE3uR

Online education company was once India’s most valuable start-up but now plans asset sales to settle debts https://ift.tt/e67qnzi

Maps show how lockdowns, furloughs and remote working changed the way the country worked https://ift.tt/M3JVSak

Storm said to have strengthened at extraordinary rate, leaving authorities unprepared https://ift.tt/oHJ4yL2

PM gives no timing but vows to fight Hamas ‘above ground, underground, in Gaza and outside Gaza’ https://ift.tt/V6ou13D

Storm said to have strengthened at extraordinary rate, leaving authorities unprepared https://ift.tt/alwgb8n

Host Saudi Arabia hopes to send business-as-usual message that it remains open for investment https://ift.tt/voVflHq

Drinks group says two-thirds of its portfolio is made up of low and no-calorie products https://ift.tt/F3oOD04

The rightwing premier’s sudden separation from her partner has won unexpected praise from feminist commentators https://ift.tt/5pcvwKY

FTSE 100 group has faced scrutiny over what critics say are opaque and expensive charges https://ift.tt/0wbiypd

Move comes as firm faces an increase in withdrawal requests from clients https://ift.tt/qeRVBsf

Washington accepts it is ‘not business as usual’ in Sahel as it aims to build pragmatic relationships with African nations https://ift.tt/bIhz9Ut

When the electric pick-up arrives, it will take Elon Musk into the most lucrative part of the N American market https://ift.tt/ZBmeVrH

Voters turn away from green politics amid fears over immigration and rising energy costs https://ift.tt/397muHw

Ex-prime minister seeks to unite opposition to Imran Khan ahead of next year’s elections https://ift.tt/cjRvfND

Government should prioritise investment in roads and 5G, says survey by trade body Make UK https://ift.tt/kFn3KqQ

Former Manchester United footballer was a key member of the World Cup winning team in 1966 https://ift.tt/QWpwZ5t

British Business Bank to lead push for funds to invest in high-growth companies https://ift.tt/hKi0CQz

Former general counsel testifies in Sam Bankman-Fried trial that crypto exchange had no right to spend customer funds https://ift.tt/5vwefdT

Strong US and Europe beat expectations and help offset issues with Asia travel retail and luxury division https://ift.tt/vBfDcMi

At its current pace, the group’s goal will take decades to reach https://ift.tt/VeOd2Gq

Whitehall insiders say it is ‘open’ question whether payments will rise in line with September inflation figure of 6.7% https://ift.tt/IOXweCR

Automakers confront uncertain future after 10-year investment boom https://ift.tt/ykupgAZ

If you build it, they will come… right? In today’s market, if you build a good Google Ads campaign, they will. Once a luxury, digital advertising is now a necessity, especially if you’re a new company trying to break through. But what types of Google ads should you use? What should your goals be (besides “sell more stuff”)? How do you know if your campaign is working, and more importantly, how much are Google Ads going to cost you? Pour a hot bevvy and let’s get into everything you need to know to master Google Ads in 2023. Bonus: Download The Wheel of Copy , a free visual guide to crafting persuasive headlines, emails, ads and calls to action . Save time and write copy that sells! What is Google Ads? Google Ads, formerly known as Google AdWords, is a bid-based online advertising platform that includes text format search engine ads, video ads, banner ads, YouTube ads, and other display options. Google Ads appear across Google search results and millions of Google partner we...

Israel’s military says it has no details yet on reported bombing in north of the besieged territory https://ift.tt/DPdKgfG

The former US president has brought a data protection claim against Orbis Business Intelligence https://ift.tt/QPYGWAE

Former US president banned from public statements targeting prosecutor, court officials and others https://ift.tt/bHwCmFv

Crypto exchange makes move after watchdog blocked company’s plan to market itself to British consumers https://ift.tt/J7TiNwv

Nishad Singh is final co-operating witness in New York fraud trial of ex-crypto billionaire https://ift.tt/RJk6jKN

Party’s failure to elect House speaker risks legislative deadlock in Congress https://ift.tt/Upw2rM8

Employer funding of managers has fallen fast but demand for a global degree is strong https://ift.tt/K7v9J6U

Protégé of socialist former leader faces off against centre-right business heir https://ift.tt/cIaCHyi

Withdrawal of Sheikh Jassim clears path for Sir Jim Ratcliffe’s bid for Premier League club https://ift.tt/KEY1OCz

The art market downturn shows that Kering and Richemont also need to respond rapidly https://ift.tt/sjucOC3

How will the state emerge from the shock, trauma and anger at Hamas’s brutal attacks? https://ift.tt/ki8mzdG

Men’s professional golf organisation initiates formal bid process amid ‘unsolicited outreach’ https://ift.tt/xGjvzL1

Top-ranked foes bicker ahead of historic match as elections loom in each country https://ift.tt/64wbrB8

Federal prosecutors level a new charge against former chair of powerful foreign relations committee https://ift.tt/vjGdUbY

Wall Street bank seeks arbitration in the UK over dispute regarding $2.5bn settlement https://ift.tt/kEP8UTL

Education secretary Gillian Keegan writes to vice-chancellors over any ‘implicit or explicit’ threats against Jewish students https://ift.tt/mCDLIBn

Deal gives oil group a chunk of Permian real estate, associated cash flows and $2bn of estimated annual synergies https://ift.tt/LKbg1eR

Kremlin propagandists mock and threaten those who fled after Russia’s full-scale invasion of Ukraine https://ift.tt/L4Zc5k3

Portugal announces own plan to spend expected budget surplus on tax cuts and help for public sector workers https://ift.tt/me9zpuU

Jump from target of €87mn to €200mn follows moves by Italy and Netherlands to tax sector more heavily https://ift.tt/egTzCX6

Investors with ‘control intent’ will have to report holdings over 5 per cent within five days https://ift.tt/CDqpkJE

Kosdaq one of world’s best performers as retail investors pile into superconductor, battery materials and salt stocks https://ift.tt/TDhgZXy

Japanese investors and companies need to have faith in their own markets https://ift.tt/UvdoKIx

Labour leader to use his party conference speech on Tuesday to promise ‘decade of national renewal’ https://ift.tt/q3mID8R

Anti-establishment presidential frontrunner has encouraged voters to get rid of the currency ahead of this month’s polls https://ift.tt/GrsuNhW

Labour leader’s overture at party conference part of his bid to distance himself from predecessor to win the next election https://ift.tt/ljIymtb

Patricia Bullrich’s centre-right group were election favourites before the radical libertarian’s shock primary victory https://ift.tt/F43by6l

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Shadow chancellor to focus on supply side reform and ‘critical infrastructure’ in conference speech on Monday https://ift.tt/nitgQDz

The US senator’s indictment is big news in a region long accustomed to dirty machine politics https://ift.tt/q0m1F73

Analysts question whether Joe Biden’s initiative can succeed after Hamas’s attack on the Jewish state https://ift.tt/HnRIDeh

Conservative opposition claims victory in Bavaria and Hesse while far right AfD gains support https://ift.tt/lis7efU

Dispute between relatives over magnate’s empire has raised concerns over conflicts of interest https://ift.tt/sA4fivg

Rising demand for electric vehicles and the batteries that power them leads to more trees being felled https://ift.tt/SrTPhJD

Sutton Trust research shows those from least well-off families are no more likely to attend top universities than 25 years ago https://ift.tt/RXJGU1V

More companies are covering the cost of the process as part of fertility packages worth thousands https://ift.tt/AQWnbFg

AstronauTx’s financing is step towards helping millions of people suffering from disease https://ift.tt/nP46wdO

Population grapples with disbelief over performance of Middle East’s most powerful security apparatus https://ift.tt/auNOkLT

Big increase in issuance and stagnant demand has exacerbated drop in Treasury bond prices, say analysts https://ift.tt/Ppgsf4X

Struggling multi-manager hedge fund has turned to its larger New York rival for what would be the biggest tie-up of its kind https://ift.tt/M6DYPlg

The Norwegian is awarded this year’s Nobel Prize in Literature https://ift.tt/yXGxC74

The message is finally sinking in that rates are staying high and central banks do not intend to reverse course https://ift.tt/BWFvgJn

The Nobel Prize is a belated recognition of the biochemist’s efforts with her colleague, Drew Weissman, which were once dismissed by their peers https://ift.tt/nR8Btxq

Brussels says it will interpret ‘made in Europe’ rules very loosely in 2024 https://ift.tt/CqPR4Fd

Spending on case spirals as party seeks to delay trial until after next general election https://ift.tt/BEPUduc

Chip designer says need for funding poses a ‘material uncertainty’ over its ability to continue as going concern https://ift.tt/brUBZv5

England’s biggest water and sewage provider says shareholder support is conditional on regulatory changes https://ift.tt/HtbV4kn

A ban on new petrol and diesel cars has been delayed but zero emissions car sales targets have not changed https://ift.tt/308wJPT

Latest version appears to be in peril after voters rejected leftwing draft last year https://ift.tt/yO9am3V

Market undergoes sharp reversal after nearing $100 a barrel last week https://ift.tt/jSoK6BF

Senators voice concern about aspects of a deal that are likely to require congressional approval https://ift.tt/bTzSm7V

Baltika is challenging Danish brewer’s attempt to terminate licence agreements for international labels https://ift.tt/x13lfKB

War for talent heralds the largest tie-up of its kind between multi-managers  https://ift.tt/G0qjie4

UK chancellor argued successfully for a Euston terminus as Rishi Sunak prepares to axe the route’s northern leg https://ift.tt/tRrcyJK

Streamer looks to capture more of the market by bundling hours of free listening into monthly subscriptions https://ift.tt/nVceklF

Treasury’s move comes as Washington tries to combat flow of deadly opioid https://ift.tt/R316tNW

Beijing stands to control power supply to Lima and megaport serving Pacific https://ift.tt/muPjc6d

Wopke Hoekstra seeks to help developing countries suffering from carbon pollution https://ift.tt/I6YzLgj

Former PM urges premier to ‘axe the tax’ at energetic fringe event of Conservative conference https://ift.tt/OmkFKto

Kristalina Georgieva steps up push for more resources to deal with economic problems across the globe https://ift.tt/d27rXyM

Some 80,000 sheep and goats perished in the region producing 40% of soft cheeses https://ift.tt/qPuyTam

The impact of devaluations on trade, corporate earnings, prices and capital flows might now be more nuanced https://ift.tt/yuD4fAl

Investors, notably in Asia, seek reassurance that bounceback will last, as ‘unpredictable’ China loses its sheen https://ift.tt/ZxihMK4

FTX’s Sam Bankman-Fried and Co-operative Bank’s Paul Flowers go on trial and UK conference season continues https://ift.tt/q6IJc0H

Support for Kyiv is under fire as Republicans tie further funding to efforts to secure Southern border https://ift.tt/bYLaroU

Former chief prosecutor was put on a US sanctions list for doing Moscow’s bidding in the Caucasus nation https://ift.tt/wJOs6YV

Gramercy’s $552.5mn funding will support pollution cases against BHP and Vale, and 14 carmakers over ‘dieselgate’ https://ift.tt/Rz1VNkM

Teneo says Su Zhu, a key figure at the collapsed crypto hedge fund, was arrested at Changi airport https://ift.tt/gvaARFQ

Steve Barclay heightens tension ahead of party conference with attack on consultants earning £130,000 a year https://ift.tt/4pEwYt6

The relationships allegedly occurred before the former CEO took the helm of the oil giant https://ift.tt/OtLFcS3

Departure follows resignation of Bernard Looney https://ift.tt/58G0Rze

Policymakers tackle unintended consequences of post-financial crisis reforms in era of high interest rates https://ift.tt/cfShyBC

Former minister is refusing to submit manuscript of new book for review by officials https://ift.tt/sFBayRD

Dissidents’ vote against their party’s own stop-gap measure is blow to House Speaker McCarthy as Saturday budget deadline looms https://ift.tt/RCFzZBp

The investment bank’s straight-talking chief executive has a big job on her hands https://ift.tt/0M579mi

The FTC chair alleges the ecommerce giant illegally uses its monopoly power to overcharge consumers and hobble competitors. But will she prevail? https://ift.tt/y3Ht8JW

Companies need more clarity over direction of western policy on Beijing https://ift.tt/CVSfEm6

Appointment comes after government lifted ban on consultancy tenders imposed over South Africa scandal https://ift.tt/msGhS7L

US prosecutors allege Anthony Viggiano passed tips about non-public information related to his employees https://ift.tt/BkJx0bS

Inspector-general says officials ‘should have acted earlier’ to address ‘identified weaknesses’ at now-failed lender https://ift.tt/XW780yb

Meloni government raises forecast for size of budget hole after high cost of controversial tax break https://ift.tt/qkIFhQe

Report shows 300% increase in demand for GLP-1 weight loss and diabetes drugs https://ift.tt/QwyH2Y0

Just like all the other social platforms, YouTube has been leaning hard into short-form video content, with a Shorts tab on the main menu and a prominent Shorts feature on the watch page. So, it’s no surprise that YouTube Shorts reached two billion monthly logged-in users as of July 2023. In this post, we talk specifically about YouTube Shorts monetization, a.k.a. how to make money from your YouTube Shorts. If you’re looking for a more general primer on this format, check out our blog post on how to make YouTube Shorts . Get your free pack of 5 customizable YouTube banner templates now . Save time and look professional while promoting your brand in style. Can you monetize YouTube Shorts? Yes! It’s been possible to monetize regular long-form YouTube videos for more than 15 years now. In that time, creators, artists, and media companies have earned more than $50 billion from their YouTube content. But Shorts are a much newer format, and they weren’t originally part of the Y...