A social media report shows how your social media efforts are performing over a period of time. It helps marketing teams measure progress, improve future strategies, and show the real impact of their work. It may sound intimidating, but social media reporting doesn’t have to be complicated. Keep reading for tips, tricks, and a free social media report template to set your social strategy on track for success. Key takeaways Regular social media reporting makes it easier to track progress, spot trends, and adjust strategy with confidence. Most social media reports include goals, key metrics, performance trends, platform insights, and next steps. It can be helpful to break reports down by platform or campaign to see which efforts are driving results. Teams often combine platform analytics with reporting tools like Hootsuite to get a 360-view of results. What is a social media report? A social media report is a document with an in-depth analysis of your social media marketing...