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Showing posts from September, 2023

YouTube Shorts Monetization Guide [How Much Can You Make?]

Just like all the other social platforms, YouTube has been leaning hard into short-form video content, with a Shorts tab on the main menu and a prominent Shorts feature on the watch page. So, it’s no surprise that YouTube Shorts reached two billion monthly logged-in users as of July 2023. In this post, we talk specifically about YouTube Shorts monetization, a.k.a. how to make money from your YouTube Shorts. If you’re looking for a more general primer on this format, check out our blog post on how to make YouTube Shorts . Get your free pack of 5 customizable YouTube banner templates now . Save time and look professional while promoting your brand in style. Can you monetize YouTube Shorts? Yes! It’s been possible to monetize regular long-form YouTube videos for more than 15 years now. In that time, creators, artists, and media companies have earned more than $50 billion from their YouTube content. But Shorts are a much newer format, and they weren’t originally part of the Y
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How to Use Social Media in Healthcare: Examples + Tips

It can be hard to navigate the challenges of social media in healthcare . But if 2020 taught us anything, it’s that healthcare and social media can be a very powerful combination. When used well, social networks are essential for communication. They can let you provide science-based health information to millions of people across the globe. Providers, agencies, and brands need to create social content that’s: factual, accurate, and not up for debate engaging and friendly informative, timely, and accurate compliant with all relevant rules and regulations In this post, we look at the many benefits of social media marketing for healthcare . We also provide tips on keeping your social channels compliant and secure. Bonus: Download a free social media toolkit for healthcare professionals with post ideas, templates, and more. Save time and get inspired! Benefits of social media in healthcare The benefits of social media in healthcare include: raising public awareness c
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Community Manager: Job Description & Key Responsibilities

We get it: no one likes to put labels on things. (Though… that is your girlfriend, right?) But it’s pretty important to define the important role of community manager on your marketing team. Community managers are the all-stars responsible for fostering engagement, building relationships, and maintaining the integrity of online communities. In the mile-a-minute world of social media, they are the crucial bridge between brands and audiences. And while community management may not always be the easiest task, it’s an impactful one that brings value both to brands and the people who love ‘em. So it’s time to clearly define, explore, and, yeah, celebrate the humble community manager label. Today, we’re breaking down exactly what a community manager does (and how they differ from social media managers ), and what the future holds for this thrill-a-minute position. Are you paid enough? Download our Social Media Career Report for stats on social media manager salaries, benefits, jo
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